AGE CARE Salary - Salary Report

create data-driven strategies to grow SEO and Paid Search channels
set performance objectives for each channel and then continually monitor performance and optimise where necessary to ensure maximum delivery
provide customer-focused, actionable insights, then use learnings to drive channel decisions for future activity
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develop, implement, and report on iterative testing
work collaboratively with Social Media manager to ensure consistent marketing communications and to support trade, customer and brand goals
research, development, implementation and reporting on opportunities to test and learn, including opportunities to grow brand awareness, acquisition and customer retention
being aware of the latest customer insight, primarily customer experiences/reviews, to help identify opportunities to scale digital presence

A good understanding of all digital channels
experience managing complex Paid Search accounts and technical SEO tools
confidence in interacting with Senior Leaders, agencies and customers
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prior experience using Hubspot & WordPress would be a bonus
must be self-sufficient and highly independent
digital marketing: 5 years

AGE CARE