pr executive
Responsibility
- working extensively with the media, press, and influencers/ambassadors
- oversee and implement the PR strategy for Unify and their portfolio of brand partnerships
- build and maintain a strong network of press, industry and influencer contacts for Unify and our brand partnerships
Show more +13 - lead the management of UK based PR, setting the strategic vision, defining the target media for press coverage and exposure
- draft media alerts and press releases to pitch brand stories and hero product narratives
- proactively finding PR opportunities and building relationships with media, press and influencers/ambassadors
- developing creative and innovative influencer campaigns alongside our Marketing Manager and Head of DTC
- supporting the wider team with our brands’ presence at industry trade shows, events and brand activations
- identify influencer marketing and media opportunities for brand promotion
- liaise with our Digital Marketing Executive regarding influencer PR and content creation
- matching new talent for each of our brands, negotiating partnership contracts and ensure consistency throughout the year
- compile monthly dedicated activity press and activation reports
- oversee press gifting / sample requests, control gifting budget, and ensure we are driving the desired brand perception, following our brand partners guidelines and overall tone of voice
- communicate results internally and externally with our brand partners with reports and ROI analysis
- lead and ensure smooth delivery of all PR campaigns across multiple partnerships
- cultivate advantageous relationships with key media titles, stylists and editors for all brands
Requirements
- must have minimum of 2-3 years relative retail PR experience
- excellent writing and editing skills, ensuring the understanding of brand voice and tone
- excellent knowledge of influencer PR and how to activate top-tier influencers/ambassadors across media outlets
Show more +9 - experience in handling media and an ability to simplify technical language
- A team player who is highly motivated and a driven self-starter
- excellent planning and organisational skills
- PR: 2 years
- A positive, energetic attitude and collaborative working style, coupled with a creative and strategic mindset
- proven ability to work cross-functionally and collaboratively in a fast-paced role is a must in this role as the successful candidate will work closely with an array of our internal/external stakeholders, retail, and brand partners
- must have strong project management experience
- able to work in high-pressure, deadline-driven situations
- must possess a pro-active approach with excellent written and verbal communication skills to communicate effectively both internally and externally
Earnings for position pr executive
pr executive - How much money do you make working at this position?
Average salary at company UNIFY BRAND PARTNERSHIPS is 2500£.
The national average salary is 2300£.
1600 £
Lowest
Lowest
2600 £
Average
Average
3600 £
Highest
Highest
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