SKYLAR GROUP in London Salary

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62 HIGH STREET WIMBLEDON LONDON SW19 5EE ENGLAND
TIN: 14191938
  Wholesale & Retail Trade
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SKYLAR GROUP
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SKYLAR GROUP is looking for employees for positions:

marketing manager

  • marketing manager

Working hours

  • full-time

Responsibility

  • you will be pivotal in driving growth, optimising campaigns, and achieving key performance metrics
  • develop and execute performance marketing strategies to drive customer acquisition, conversion, and retention for our fashion brand
  • manage and optimise advertising campaigns across multiple digital channels, including social media, search engines, display networks, and affiliate platforms
  • analyze and interpret campaign performance data, generating actionable insights and making data-driven decisions to continuously improve campaign performance
  • conduct A/B testing and implement innovative marketing experiments to optimise ad creatives, landing pages, and targeting strategies
  • collaborate closely with cross-functional teams, including creative, content, and analytics, to align marketing efforts and ensure consistent brand messaging
  • as our Performance Marketing Manager, you will be responsible for maximising the effectiveness and efficiency of our brand advertising spend across various digital platforms
  • stay updated with industry trends, new advertising platforms, and emerging technologies to identify opportunities for growth and innovation

Requirements

  • proven track record of successfully managing and optimising digital advertising campaigns, delivering measurable results and achieving key performance metrics
  • proficiency in analysing campaign data using analytics tools and leveraging insights to improve campaign performance
  • experience with A/B testing and optimisation techniques to improve ad creatives, landing pages, and targeting strategies
  • excellent analytical skills and ability to interpret data to drive actionable insights and make data-driven decisions
  • strong communication and collaboration skills, with the ability to work effectively across cross-functional teams
  • up-to-date knowledge of the fashion industry, consumer behaviour, and digital marketing trends
  • high attention to detail and strong organisational skills to manage multiple campaigns and deadlines
  • minimum of 3 years of experience in performance marketing, specifically in running £1m+ advertising campaigns for a fashion label