marketing executive
9 the last 259 days, recently 2023-07-19
Responsibility
- take charge of digital marketing activities, including CRM management, data analysis, and reporting against KPIs
- develop and own an effective marketing plan aligned with our company's business plan and sales targets
- manage and plan the delivery of marketing collateral to include email marketing campaigns, data management, segmentation, and execute strategic projects
Show more +42 - plan and execute Marketing Campaigns
- generate leads and provide support to the sales team in achieving growth targets
- execute marketing campaigns and activities that enhance the organization's profile, generate leads, and deliver measurable ROI
- social Media
- plan and manage marketing campaigns across various channels
- create engaging content that resonates with customers, prospects, and other target audiences
- manage and update the automated customer journey to ensure accurate information and promotion
- project Management
- oversee and develop our company's website, ensuring effective SEO implementation
- deliver high-quality online and offline marketing collateral to support business needs and campaigns
- be the brand guardian for all CRM communications for all businesses to ensure brand guidelines are upheld and adhered to
- eye for design and creative content
- working with internal marketing operations team and external agencies, lead and manage the delivery of targeted cross-channel campaigns
- manage relevant social media platforms to maximize their impact
- take ownership of the daily CRM communications with regular audits and optimise content based on audience learnings
- accurately artwork within the marketing templates for all print related collateral,digital assets for web, social media and e-shots
- handle internal and external communications and PR efforts
- help define, create, execute, and revise a program of targeted multichannel campaigns, designed to create stickiness, inform and educate our customer-base
- weekly and monthly reporting on CRM and other marketing collateral
- create email marketing to be sent regularly to our database using basic HTML
- execute digital strategy across various channels
- coordinate marketing collateral creation and ensure brand compliance
- understand and interpret marketing briefs for new products
- exhibition and Tradeshow support. Including development of show materials with external agencies, event promotion
- ensure compliance with GDPR and Data Protection Act regulations
- write engaging, creative, and interesting SEO optimised content. This includes content for our websites, blogs, and marketing collateral
- update websites using a bespoke CMS system
- input into brand positioning and act as a brand champion
- provide sales collateral support to the key account team
- write and execute weekly emails to the database, working closely with the Commercial Director. As well as supporting with B2B communications
- proofing all types of media prior to being sent out
- regularly audit, review, and improve all websites from a functionality and creative perspective
- work with our internal analytics teams to design and evolve actionable customer segmentations
- reviewing performance of marketing media types
- work with the Marketing Manager, commercial sales leads and our global marketing team to support the development of our annual marketing plan, to feed our business priorities and our organic growth plans
- manage and run photoshoots
- support marketing team with organising and running lifestyle photoshoots
- use Canva to create a range of marketing collateral to support onsite promotions and activities working with other businesses
- working closely alongside the Ecommerce Manager to execute strategic website developments and PPC support, as well as taking full ownership for daily website updates
- work collaboratively with freelance designers and third-party agencies to create premium, accurate marketing collateral
- responsible for supporting a range of marketing communication initiatives
- manage onsite PR stays to ensure they have a positive and seamless experience and to capture strong and relevant PR content
Requirements
- high attention to detail
- enthusiastic attitude and positive work ethic with the ability to remain calm and professional
- be a fantastic content writer with strong knowledge of branding and tone of voice
Show more +41 - experience in a marketing environment
- self-motivated, creative, and enthusiastic
- good communication skills
- excellent organizational skills
- excellent literacy skills, with a high level of accuracy and attention to detail
- experience with using CRM systems
- analytical, numerate, and commercially aware
- excellent organisation and time management skills
- A well-rounded marketer with proficiency across the marketing mix
- experience of using and interpreting data analytics tool
- strong oral and written communication skills
- proven track record of delivering consistent results
- experience of Mailchimp
- well organised and has an ability to work at pace against set timescales
- experience in B2B and international marketing with a strong focus on digital strategies
- A team player who can adapt to different environments
- experience of Umbraco / WordPress
- be extremely organised, with the ability to work professionally in building a brand image that you are proud to be a part of
- good standard of IT literacy in primary applications
- insightful with the ability to understand market and customer motivations
- experience of Survey Monkey
- demonstrated expertise in social media strategy development and implementation
- collaboration skills to work closely with the sales team
- experience of working with customers and / or suppliers
- ability to plan and generate compelling content for digital channels
- experience of Eventbrite
- A restless curiosity to recommend continuous improvements and help support change
- experience in brand building and maintenance
- strong digital marketing skills and experience
- experience of Trello
- experience of using data effectively
- familiarity with customer journey tracking and optimization
- proficiency in MS Office
- experience of Canva
- copywriting skills
- working within automotive or having a good understanding of automotive
- proficiency in managing agencies and external resources
- experience with relevant CRM platforms
- good understanding of SEO principles
- SEO understanding and experience with SEM rush
- proficiency in design software
low salary - 1% lower than the average in this position
Earnings for position marketing executive
marketing executive - How much money do you make working at this position?
Average salary at company ROCKING ZEBRA is 2185£.
The national average salary is 2200£.
1300 £
Lowest
Lowest
2200 £
Average
Average
3100 £
Highest
Highest
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