PRYA  Salary

2 FORNCETT STREET SHEFFIELD S4 7QD UNITED KINGDOM

PRYA
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PRYA is looking for employees for positions:

marketing manager

Working hours

  • full-time | Permanent

Education

  • bachelor's

Responsibility

  • identify and prioritise new audience and channel expansion, leaning on both paid and organic opportunities
  • work with the Senior Management and key team members to refine our understanding of core customer segments, brand/product positioning, and messaging
  • analyse key traffic and conversion trends on relevant business and customer analysis
  • lead regular cross-functional e-commerce business reviews, capturing key action items and ensuring follow-up
  • build business cases and advocate for new strategic initiatives to support e-commerce growth
  • utilise data-driven methodology, analysis, and measurement to improve the effectiveness and efficiency of our performance channels
  • develop and execute multi-channel acquisition marketing strategies to build a foundation for long-term growth by decreasing the cost to acquire new customers and increasing customer lifetime value
  • oversee campaign management and reporting, including in-depth analytics of LTV, CPA, ROI, and incrementally

Requirements

  • must be a seasoned professional in the digital retailing market, with business-to-business business-to-consumer experience
  • experience efficiently scaling digital
  • track record of growing marketing investment on a measurable basis at scale
  • A strategic, analytical thinker who understands e-commerce and customer behaviour
  • strong communication and presentation skills with the ability to clearly present results and insights to a variety of audiences
  • A leader who is not afraid to get their hands dirty
  • digital marketing: 3 years
  • must have extensive knowledge of eCommerce technologies and tactics, and sophisticated digital shelf analytics