digital marketing manager
Responsibility
- we’re looking to hire a talented, experienced individual to head up and lead our digital marketing strategy
- looking to hire ASAP. Salary is dependant on experience
- we are open to various marketing skills, if you are interested in working for Aztec Diamond, please get in touch
Show more +10 - develop and implement comprehensive marketing strategies to promote our products/brand and achieve business objectives
- conduct market research to identify customer needs, market trends, and competitive analysis to inform marketing strategies
- create and manage marketing campaigns across various digital channels
- work with our content creation team to curate content for marketing strategies
- monitor and analyse marketing performance metrics, such as website traffic, conversion rates, and customer engagement, to identify areas of improvement
- manage the marketing budget effectively, allocate resources appropriately, and track expenses to ensure optimal return on investment
- oversee the whole digital marketing section and manage agencies to distribute the budget most effectively
- stay up to date with industry trends, emerging technologies, and marketing innovations to ensure our marketing strategies remain effective and competitive
- analyse customer behaviour and trends to identify opportunities for growth and optimise website performance and usability
- manage the website on a basic level to ensure its as user-friendly as possible, whilst optimising the most sales
Requirements
- proven work experience as a digital marketer or a similar role in a fast-paced and dynamic environment
- strong knowledge of marketing principles, strategies, and best practices
- solid understanding of digital marketing channels, including SEO, PPC & social media
Show more +3 - basic understanding of email marketing
- experience in developing and executing successful marketing campaigns across multiple channels
- digital marketing: 3 years
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