marketing coordinator
Responsibility
- developing both UK and China social media strategies with the aim of increasing brand awareness and customer engagement
- staying up-to-date with the latest social media trends and digital technologies
- developing reports on emerging social media trends that will be submitted to the management and executive teams
Show more +13 - developing and overseeing competitions and campaigns to draw attention to a brand
- monitoring and responding to customer feedback, comments and social media posts
- liaising with other departments and creatives to create a holistic and effective online marketing strategy
- analysing the long-term needs of the company’s social media strategy and offering regular reports to the management, outlining any necessary changes to the overall digital marketing plan
- creating captivating content for an organisation’s social media sites, which may include filming content, creating short videos, marketing photos/ posters, writing blogs, articles, posts and multimedia content
- managing social media pages by posting updates and responding to comments and messages
- communicating with clients, customers and external agencies
- submitting ideas for marketing programmes designed to enhance and grow the company’s brand
- graphic design marketing materials in line with company branding to promote company products and services
- liaising with other departments to managing website pages in line with company branding
- work with the wider team on ad hoc projects
- assisting facilitating classes, parties and holiday camps when needed
- maintaining good relationship with customers
Requirements
- marketing experience
- strong knowledge of social media platforms and their respective audiences
- weChat Videos
Show more +19 - social media experience
- excellent written and verbal communication skills in both English and Mandarin
- tikTok- Chinese version
- innovative vision of shooting and finding potentially internet hit video content
- proven track record of popular social media accounts
- xiaohongshu
- creative thinking and ability to generate innovative ideas for social media content
- familiarity with social media management tools
- basic understanding of public relations principles and practices
- other communication platforms
- ability to work independently and manage multiple projects simultaneously
- social media marketing: 2 years
- the ability edit videos and photos to a high standard, using professional softwares
- social media management: 2 years
- the skill set to create short videos appealing to the demographic
- the ability to Speak fluently in both English and Mandarin
- experience posting quality relative content
Benefits
- mutual
Trade
- marketing
- Marketing
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