ASCENTIAL PLC is looking for employees for positions:
social media manager
Responsibility
gain a strong understanding of our audience, the needs and interests of its members, and what makes them tick
immerse yourself in the community, monitor conversations, spot emerging voices and talent - and use these insights to adapt the social media strategy and content calendar
be on top of the latest social media trends and best practices, to make sure our content is produced in relevant formats and every channel is utilised to its full potential
Requirements
creativity and storytelling. You are a source of original ideas for social content, passionate and curious about all aspects of the business, from which you’ll gain inspiration for social content
knowledge of video production, video editing and copywriting would be a definite plus
A strategic approach to your work. While we seek creativity, every decision needs to be based on careful consideration of the business and teams’ needs, and will have to be measured to monitor effectiveness and ROI. You’ll love a bit of data
A proactive self-starter, you’ll be able to function independently, but also work well with a diverse team and build relationships across the business
excellent organisational and planning skills. You will develop content hand-in-hand with the Creative team, in order to deliver through feasible and achievable timelines
meticulous attention to detail and accuracy. You will be the brand guardian for our social output, and will take pride in always delivering consistent quality across the board
an interest in marketing beyond social media. You will sit at the centre of the marketing team, and will lend a hand to other projects and formats that require social media expertise
head of marketing
Responsibility
you’ll own marketing strategy, go-to-market planning and execution of Cannes Lions Festival and Awards marketing year-round
you’ll collaborate with our regional festival teams and advise on marketing strategy and planning
identify impactful product positioning, key messaging, and effective targeting strategies using existing customer personas
achieve revenue goals through effective delivery of marketing objectives for customer acquisition and retention
you’ll line-manage a team of two, delivering awards & regional festival marketing
work closely with Creative, Press and Digital Marketing teams, writing briefs that enable the delivery of a world-class marketing campaign
you’ll report regularly on campaign activity to all levels of stakeholder across the business
you’ll stay close to customers, communicating with customers and internal stakeholders regularly to develop an insight-led marketing strategy that answers clear customer needs
Requirements
strong experience in marketing, ideally working on or close to an event
experience of developing and delivering multi-channel marketing campaigns
good knowledge of the creative communications industry is advantageous
experienced as a presenter, both in person and virtually
experienced briefing internal creative teams or agencies
designer
Responsibility
implement the Ascential brand identity system across all touch points, working in close collaboration with colleagues across the group
produce a wide range of design collateral across digital and print
design creative and impactful presentation decks for key events