VARNISH SOFTWARE in Stratford-upon-Avon Salary

VARNISH SOFTWARE
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Earnings on positions in VARNISH SOFTWARE

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VARNISH SOFTWARE is looking for employees for positions:

digital marketing manager

Responsibility

  • maintain and own CRM strategy, identifying target areas, frequency and setting KPIs
  • identify, test and scale new opportunities for growth through a clear analysis of prospect behavior and engagement
  • contributing to planning of digital strategies and help define our product culture
  • segmenting the customer and audience databases to effectively target the right customers at the right time, with the right message
  • develop and optimize on an ongoing basis automated prospect journey flows and data-driven communications
  • weekly reporting of campaign / marketing activity effectiveness and performance
  • collaborate with Marketing team to understand goals, implement programs and provide concise post-campaign reporting
  • create, publish, and optimize digital assets that are managed in Hubspot