marketing manager
Responsibility
- develop innovative, creative and targeted marketing activity including all planning, briefing and delivery, from pre-awareness through to launch and beyond
- drive for innovation across all channels to produce market leading campaigns
- ensure that delivery of all creative, media, and digital plans are on brief and within budget
Show more +9 - ensure all marketing campaigns are implemented to optimum efficiency with demonstrable metrics
- measure and evaluating campaigns, share learnings and optimising for future activity
- work to understand distributions and inform target audiences
- work with our media partners to influence reader interest and expand our consumer reach
- support a culture of collaboration and integration, working closely with other key stakeholders to ensure that all needs are met
- line management duties as required
- developing, managing and maintaining an accurate marketing database
- to work closely with our venues and make regular visits, being the face of marketing, ensuring you provide a senior presence
- keeping abreast of what is happening in the local community, and be pro-active to get ahead of market changes, local developments and seasonal events
Requirements
- A minimum of 2 years' management experience in a challenging B2C marketing position
- bachelor degree in Marketing or equivalent
- comfortable working across all channels of the marketing matrix
Show more +10 - ability and excellent track record in generating great creative strategies with proven ROI
- ability to amplify creative thinking across various media disciplines
- people skills and ability to work collaboratively
- working in a similar industry: 1 year
- marketing: 2 years
- creativity essential
- commercially astute
- A marketing Genius
- organisation skills
- copy-writing capabilities
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