THE IVY OFFICE in Bedford Salary

3 ISON CLOSE BIDDENHAM BEDFORD MK40 4BH ENGLAND
TIN: 10433287

THE IVY OFFICE
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THE IVY OFFICE is looking for employees for positions:

ppc specialist

Working hours

  • full-time

Responsibility

  • purpose of the Role
  • key Responsibilities
  • develop and execute PPC campaigns across multiple platforms, including Google Ads, and social media advertising platforms
  • conduct keyword research and analysis to inform PPC campaign strategies and optimize ad copy
  • monitor and analyse PPC campaign performance and make recommendations for optimization and budget allocation
  • develop and implement SEO strategies to improve website visibility and organic search rankings
  • the PPC and SEO Specialist will play a key role in developing and implementing PPC campaigns and SEO strategies to drive traffic and sales to sites across the UK
  • she/he will support the brand and local marketing initiatives, rolling out national campaigns and activations whilst following PPC and SEO best practices

Requirements

  • excellent analytical skills, with the ability to evaluate data, identify trends, and make data-driven decisions
  • up-to-date understanding of algorithm changes, best practices, and industry trends
  • solid knowledge of SEM and SEO principles, and how they integrate with paid media campaigns
  • strong project management skills with the ability to handle multiple projects, partners, campaigns, and stakeholders simultaneously
  • experience in execution of paid search marketing strategies and working knowledge of Google Ads is a must
  • experience with local SEO and Google listing performance would be beneficial
  • self-starter with a high degree of initiative and a sales-commercial mindset
  • proven experience in SEO and PPC campaign execution and management in an agency or digital marketing environment