marketing executive
6 the last 198 days, recently 2023-04-21
Responsibility
- working in CRM platform executing and driving email campaigns, digital workflows and social media scheduling
- create and nurture qualified leads through call to action, landing pages and help with conversions
- customer journeys through a variety of brands mainly B2B approach but with some B2C requirements
Show more +36 - developing and implementing an effective search engine optimisation strategy, conducting keyword research and optimising all website content
- assist in the delivery of the marketing strategy tailored at both existing and potential customers
- communicate with target sectors/audiences and build and develop customer relationships
- accountable for meeting and achieving marketing targets
- providing support with storyboarding and video scripting for the knowledge hub and 'how to’ videos
- imaginative content creation, fact checking and research, including the ability to write content and proofread
- develop and maintain all branded documents
- help with marketing plans, advertising, sponsored events, direct marketing and campaigns
- managing relationships with third-party marketing agencies
- ability to analyse campaigns and report on ROI
- develop and deliver email marketing campaigns
- support the Head of Marketing in delivering agreed activities and strategy
- content design
- writing PR articles to grow brand reputation and awareness, ensuring all opportunities are maximised across all relevant channels
- digital/ traditional brochure creation
- responsible for uploading and updating content on the website
- review advertising opportunities and place adverts in chosen media
- delivering solutions to marketing requirements to internal and external partners
- tracking, analysing and reporting website analytics, continuously assessing success and implementing improvements where necessary
- wordpress knowledge to navigate and update web marketing content
- manage the Group’s LinkedIn account
- work closely with in-house or external creatives to design/amend marketing materials such as brochures, trade stands and adverts
- SEO content delivery
- work with design studio producing clear briefs and setting deadlines
- write and proofread copy for both online and print
- social scheduling
- working with key stakeholders to write and create high quality B2B focussed content for all print and digital collateral including the website, articles, brochures, flyers, how to guides, whitepapers and slide decks in-line with brand tone of voice
- research market trends, demographics, pricing strategies and other relevant information that helps managers and directors develop marketing plans
- work with a freelancer to successfully execute projects, e.g. brochure creation and website updates
- produce creative content, including videos and blog posts
- identifying and evaluating business opportunities
- ordering of promotional items
- run social media channels to grow followers and enhance audience engagement
- managing and maintaining marketing
- deliver reports on research findings through written document and verbal presentations
- organise exhibition attendance including booking stand, graphics, promotional material, working with managing director to execute well
Requirements
- adobe Creative Suite
- content Management
- copywriting
Show more +45 - digital Marketing
- communication Skills
- lead Generation
- email Marketing
- ecommerce
- event Management
- journalism
- marketing Communications
- web Content
- organisational Skills
- marketing Executive
- B2B Marketing
- social Media
- marketing Copy
- online Content
- content Writing
- SEO copywriting
- experience in creating content for use on social media
- degree in Marketing or equivalent industry creative understanding/experience
- some experience working with Adobe Cloud apps
- experience in writing content for both B2B and Public Sector/Educational Sectors would be advantageous
- strong research, analysis and data entry skills
- experience in a marketing related role
- previous email marketing experience - creation and delivery
- exceptional content and copy writing capabilities, including the ability to capture, interpret and deliver on a brief
- excellent communication skills
- assisting in developing and implementing marketing strategy
- an understanding of LinkedIn marketing and how to utilise the platform to generate leads
- ability to identify and understand key messages and how to communicate these powerfully in everything from short headlines to full articles
- we are looking for someone who is reliable, punctual and with a can do attitude
- evaluating marketing campaigns, advertising and SEO to make sure the correct mediums are being used and campaigns are effective
- good organizational skills
- able to work to tight deadlines and under pressure
- monitoring and reporting on competitor activity
- able to work under pressure and to a time frame
- developed knowledge and understanding of SEO tools including SEMrush, Ahrefs, Moz and SERPs x
- good team player with strong communication skills
- leading external agencies, when appropriate, to effectively manage events, press relationships, editorial requests, presentations, promotional materials and online activities
- able to communicate clearly
- highly proficient in the use of Content Management System to amend and publish all website content
- ability to challenge and persuade others
- oversee and manage a marketing budget
- positive attitude
Benefits
- laptop
low salary - 12% lower than the average in this position
Earnings for position marketing executive
marketing executive - How much money do you make working at this position?
Average salary at company POST RECRUITMENT is 2014£.
The national average salary is 2200£.
1300 £
Lowest
Lowest
2200 £
Average
Average
3100 £
Highest
Highest
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