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PCSpecialist is looking for employees for positions:
manager
manager
Responsibility
develop and implement a best-in-class strategy for SEO & PPC to meet business growth objectives
complete in-depth SEO audits, both on and off page to identify areas in need of improvement and optimisation
ability to put together comprehensive action plans for improving the rankings of our websites across the UK & Europe
perform keyword research and competitor analysis across UK & Europe in multiple languages
use technical SEO Tools to maintain and monitor sites
perform daily account management of pay per click accounts on Google AdWords, Shopping, Bing and other search platforms
build appropriate and accurate reporting dashboards to monitor the organic and paid search KPIs. Provide detailed recommendations for continual improvements
work with the marketing team to build high-converting landing pages using best practices and applied experience of performance enhancing approaches to content and UX
Requirements
A minimum of 3 years' experience of successful SEO management, ideally in an ecommerce
great knowledge and experience of search engine optimisation best practices and organic ranking algorithms
experience with the use of SEO management tools including Screaming Frog, SEMRush or Moz
A strong understanding and experience of Google Search Console, AdWords Editor and Google Analytics
google Analytics certifications and experience of using Google Tag Manager
high level of organisational, time management and analytics skills
A basic understanding of programming languages, such as PHP so that data can be passed into HTML files
an outstanding ability to think creatively, strategically, and identify and resolve problems