content marketing manager
Responsibility
- identifying content creation opportunities and developing strategies for individual campaigns and content assets
- ensuring that content is consistent and compelling
- production of blog articles and in-depth content targeted at the individual stages of the buyer journey, to support our inbound and outbound marketing efforts
Show more +2 - content production of various types of assets such as blog articles, landing pages, product, white papers, e-books, videos, webinars, email marketing, lead nurturing and social posts
- working closely with Marketing, Sales, and Customer Success to help turn complex, high-tech ideas into concise and engaging communications in accordance with our tone of voice
Requirements
- experience with content marketing copy-writing for buyer journeys, ideally from the worlds of software or tech
- knowledge of on-page SEO best practices
- the ability to understand complex information and communicate about it in a simple, digestible manner
Show more +4 - A self-starter mindset and ability to work independently with guidance from the team
- ability to adapt to change and prioritize competing issues
- team spirit and a collaborative mindset that will help you work within a tightly-knit team to develop next-level content
- an excellent eye for copy-editing and spotting any inconsistencies in style and tone across marketing content
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