PANTHERELLA INTERNATIONAL GROUP  Salary

PANTHERELLA INTERNATIONAL GROUP
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PANTHERELLA INTERNATIONAL GROUP is looking for employees for positions:

digital marketing executive

Working hours

  • full-time | Permanent

Responsibility

  • planning and executing all digital marketing across brands/territories, including PPC, Paid Social, SEO and affiliates, internally or through agencies
  • supporting the management and distribution of the digital marketing budget against forecast, ensuring all activity meets set KPIs
  • measuring and reporting on digital marketing performance against agreed KPIs, optimising activity accordingly
  • taking ownership of the digital marketing testing plan and driving incremental growth
  • identifying trends and insights in digital marketing and using these to optimise spend and performance
  • joining the business at a key period of exciting growth, the Digital Marketing Executive will work closely with the Head of Digital, and other members of the Ecommerce team in a range of activities to drive traffic and revenue across brands and territories
  • working with the Social Media team to ensure a streamlined approach across paid and owned channels
  • evaluating end-to-end customer experience across multiple channels and customer touch points via analytics tools

Requirements

  • at Least 3 years’ experience in a digital marketing role, preferable within the retail industry
  • experience setting up & scaling digital customer acquisition programs from scratch as well as managing budgets
  • good knowledge across advertising platforms such as Google Ads & Meta
  • ability to use email campaign management platforms such as Dot Digital
  • knowledge of Google Merchant Centre and shopping feed optimisation an advantage
  • strong copywriting skills, with an attention to detail and accuracy
  • ability to work independently and as part of a team in a fast-paced environment
  • digital marketing: 3 years