ensuring content is optimised to create engagement and drive traffic to our website
responding to queries and messages across our social media channels and marketing inbox in a timely manner
responding to potential students’ SMS messages
manage our chatbot software to ensure ambassadors are responding to messages in a timely manner
ensure the brand is represented appropriately across all channels you are responsible for
create and manage campaigns to build our ambassador network
develop, implement, and lead campaigns to run across all social media channels and create a campaign and content calendar for our two student cohort intakes a year
manage relationships with current and future ambassadors and support where needed
Requirements
at least 1 year of experience in digital marketing, preferably within healthcare or higher education
A degree in Marketing or a CIM qualification
extensive experience in social media marketing across various platforms
A proven track record of planning, implementing, and evaluating marketing campaigns on a brand and product level
excellent copywriting skills and attention to detail
competent with data evaluation, spreadsheets, and statistical reporting
experience with client relations and ability to manage expectations
marketing: 1 year
digital marketing executive
Working hours
full-time
Salary
salary
Education
bachelor's
Responsibility
conducting detailed data analysis on our marketing campaigns, using the insights to improve performance and inform strategy
writing engaging email content for customers in a range of stages of our sales funnel
applying statistical methods to understand and test the impact of different marketing strategies
continually improving and monitoring our automated email marketing to ensure the flow of customers through our sales funnel
reporting on data-driven insights and KPIs on a monthly basis to inform the Marketing Manager’s report
working with the SEO executive to optimise our website pages for organic search traffic and generate SEO optimised content
writing engaging content for various stages of our sales funnel and continually improving our email marketing practices
working with the PPC executive to create engaging copy for our paid search and social advertising campaigns
Requirements
at least 5 years experience in digital marketing, preferably within healthcare or higher education
at least 3 years experience in digital marketing, preferably within online education, healthcare or postgraduate education
proven skills in data analysis and the ability to use data to make informed decisions
A degree in Marketing or a CIM qualification
experience of email marketing and preferably Active Campaign software
extensive experience of email marketing and preferably Active Campaign software
extensive experience in email marketing and preferably Active Campaign software
proven track record of planning, implementing, and evaluating marketing campaigns
editorial assistant
Requirements
recent graduate or early-career professional, ideally with experience in customer support, editorial coordination, or education/edtech
excellent written communication and interpersonal skills
ability to analyse and synthesise qualitative data from multiple sources
comfortable working independently, managing multiple tasks with attention to detail
proficient with digital tools, spreadsheets, and ticketing systems ; AI tools desirable. However, training on AI will be provided
Responsibility
contribute to internal reporting by providing basic metrics on ticket volume, resolution times, and feedback trends
identify and implement process improvements to increase support efficiency and editorial responsiveness