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ITECCO is looking for employees for positions:
automation test engineer
buyer
applications engineer
sql developer
it apprentice
sharepoint developer
investment analyst
software development manager
engineering manager
Responsibility
develop and implement comprehensive social media advertising strategies aligned with marketing goals, target audience profiles, and budgetary guidelines
analyse current digital campaigns and their performance, then devise and implement strategies to improve the effectiveness of campaigns
plan and negotiate media buys across all channels, including search, display, social, video and other emerging digital platforms
collaborate with the marketing team to define campaign objectives, target audience segments, and key performance indicators
monitor campaign performance to ensure they are meeting objectives and are cost-effective
plan, create, and launch social media advertising campaigns across platforms such as Facebook, TikTok, Instagram, Twitter, LinkedIn, and other relevant channels
prepare reports on digital campaign performance and present to the team
utilise audience targeting capabilities and ad placement options to optimise campaign performance and reach the desired target audience effectively
Requirements
proven experience in planning, implementing, and optimising social media advertising campaigns
in-depth knowledge of social media platforms such as Facebook, TikTok, Instagram, Twitter, LinkedIn, and their advertising capabilities
expertise in digital media buying, including search, display, social, video and other emerging digital platforms
strong analytical skills, with the ability to interpret data and generate actionable insights to improve campaign performance
knowledge of the creative industry sector
familiarity with audience targeting, segmentation, and retargeting strategies