marketing executive
Responsibility
- working with the wider marketing team to create marketing and communications campaigns and support new qualification launches
- to maintain, develop and continually improve Haddon Training’s social media platforms, creating content and writing social media copy
- creating web content, helping to keep the Haddon Training website accurate and up to date
Show more +7 - to contribute to the maintenance of the company’s HubSpot CRM system, and manage the sending of e-communications through that platform
- to develop written and video case studies and blogs and collate testimonials to utilise in promoting work to existing/potential customers
- to contribute to the internal communication plan ensuring we have consistent brand representation across the Group
- to contribute to event planning
- where needed, support marketing and communications activities and teams across the wider Educ8 Training Group
- to source advertising and promotional opportunities, developing press releases, designing and placing adverts in the press, in line with the marketing and business development plans
- conduct market research and monitor competitor activity for continuous improvements or changes in marketing strategy, products, or services; evaluating trends, brand awareness and competition ventures
Requirements
- ability to promote and adhere to the company’s values and behaviours
- excellent communication and interpersonal skills
- creative
Show more +24 - customer focused
- excellent organisational and planning skills
- excellent time management skills, with the ability to prioritise work and multi-task
- impressive, demonstrable track record and skills/experience gained within a similar position , at a similar level
- knowledge of apprenticeships / work-based learning
- accuracy and attention to detail
- excellent organisational skills
- experience of CRM, preferably HubSpot
- adaptable and able to work in a fast-paced environment
- excellent communication skills at all levels
- experience of using Social media scheduling platforms
- strong copywriting and content creation skills
- marketing qualification
- credible and confident communicator
- knowledge of courses and funding methods
- highly energised and motivated with a high level of commitment
- ECDL equivalent or equivalent experience
- hands-on approach and ‘can do’ attitude
- welsh speaker
- eye for detail, strives for perfection
- digitally competent and confident, with experience of working with CRM and social media planning systems
- demonstrable commitment to equality diversity and inclusion
- high levels of accuracy
- self-motivated, with the ability to work proactively using own initiative
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