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GREEN & CASTLE is looking for employees for positions:
content marketing manager
content marketing manager
Working hours
full-time
Education
bachelor's
Requirements
bachelor's degree in Marketing, Communications, or a related field
housebuilding knowledge preferred but not essential
exceptional writing and editing skills, with a keen eye for detail and grammar
strong understanding of content marketing principles and tactics
ability to develop integrated campaigns that span multiple channels
proficiency in SEO best practices and content optimization
analytical mindset, with the ability to interpret data and metrics to make informed decisions
excellent project management and organizational skills
Responsibility
as a Content Marketing Manager at Castle Green Homes, you will play a crucial role in crafting and executing compelling content strategies to drive brand awareness, engage our target audience, and support lead generation efforts
your primary focus will include managing external stakeholders, including freelance writers, graphic designers, videographers, and photographers, to ensure seamless collaboration in content creation
you will be responsible for creating clear and comprehensive briefs that guide the content development process, ensuring all team members and external partners understand the project goals, messaging, and deliverables
content Strategy Development: Collaborate with the Marketing team to devise comprehensive content strategies that align with our brand positioning, target audience personas, and overall marketing objectives
brief Writing and External Agency Management: You will be responsible for creating clear and concise briefs to guide the content creation process, ensuring all team members and external agencies understand the project goals, messaging, and deliverables
integrated Campaigns: Plan, develop, and implement integrated marketing campaigns that seamlessly blend various content formats to maximize reach and engagement
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