ppc specialist
Responsibility
- plan, implement, optimise and report on all digital campaigns across paid search
- manage ad-spend budgets
- work with different ad types and formats including search, Pmax, and shopping ads to help achieve business objectives
Show more +3 - to work in a collaborative way to engage with and involve the rest of the team
- utilise tools such as Google Analytics to determine customer profiles, ideal target audiences and share and explain your findings and recommendations. Create and optimise campaigns to drive performance and positive ROIs
- provide and explain ecommerce reports on sales and website activity, with clear commentary on the causes and drivers of performance, along with recommendations
Requirements
- google certification is essential
- strong analytical skills and data-driven thinking
- success proven experience in analysing customer profiles and creating ROI positive campaigns driving sales growth
Show more +7 - knowledge and experience of advertising on Google Shopping, Search and PMAX
- strong knowledge of Google Analytics and Excel
- experience of developing ecommerce sales across thousands of products
- depth of knowledge in paid acquisition
- vast Experience using Google Shopping with proven track record
- 4+ years’ commercial experience within a paid media role is a must
- experience managing PPC campaigns and utilising a bid management tool
Salary in other companies in the position ppc specialist
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| BLUE PELICAN | 3333 £ | 3055 £ 4166 £ |
| DIAMOND SEARCH RECRUITMENT | 3333 £ | 3055 £ 4166 £ |
| S-SA DIGITAL RECRUITMENT | 3229 £ | 3055 £ 4166 £ |
| THE CANDIDATE | 3055 £ | 3055 £ 4166 £ |