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DABBLE is looking for employees for positions:
head of marketing
head of marketing
Responsibility
strategic Leadership
identify and analyse market trends, customer insights, and competitive activity to inform strategic decisions
lead the development and implementation of comprehensive marketing strategies aligned with business goals, leveraging digital channels, traditional and non-traditional marketing tactics to drive brand visibility and revenue growth
collaborate with global leadership to understand the company's brand identity, ensuring consistency across all marketing initiatives and touchpoints, while also ensuring brand messaging is localised effectively for the target market
work closely with the CMO and cross-functional teams, including Customer Engagement, Product, Technology, Customer Operations, Trading, Compliance, and global marketing functions to ensure alignment and integration of marketing efforts with overall business objectives and customer needs
build and maintain relationships with external agencies, partners, and media to maximise marketing impact
build and mentor a high-performing marketing team across Creative & Design, Video & Content Production, Social Media and Campaign Planning
develop KPIs and metrics to measure the effectiveness of marketing initiatives and ROI, and report regularly to management on performance
Requirements
8+ years experiences in a Head of Marketing, or similar senior role