track record of optimising large scale SEM campaigns with specific ROI and payback period targets
expert at scaling ad campaigns on major mobile app acquisition platforms including Facebook, Instagram, TikTok, etc
proficient at navigating a BI data platform such as Looker, Tableau, or DOMO, and providing actionable insights to the wider team
strong quantitative and analytical capabilities - comfortable with data analysis and able to use data to make recommendations for optimisation
collaborating with others comes naturally, and you are able to build relationships across the organisation
preferably have SQL experience that allows you to translate raw data into insights for further campaign optimisation
6+ years of managing paid acquisition campaigns at a high-growth company across a wide range of web and mobile app channels
experience tracking organic app store ranking performance, identifying ASO opportunities and translating your insights into actionable projects for content and engineering teams
account manager
Requirements
experienced in a consultative, growth-focused approach to account management
strong interpersonal and presentation skills
ability to critically analyse the performance of partnerships. This includes defining, tracking and quantifying ROI of partnerships
understands the core marketing principles required to advise on marketing strategies and execute campaigns
proficient with Google Suite, including Google Slides and Google Sheets
ability to function well in a high-paced and at times stressful environment
4+ years of experience in an account management, marketing or partnerships role, or related experience
Responsibility
own monthly partnership team reporting
run data-driven quarterly business reviews
operations director
Responsibility
performs other related duties as assigned
provide leadership and strategic direction to the claims, customer support, and trust and safety teams to ensure best-in-class outcomes
what you will do
marketing executive
Responsibility
data-driven: You understand how to evaluate the performance of campaigns, and you’re comfortable with conducting data analyses and using metrics to drive business results
plan and execute paid user acquisition campaigns across a diverse channel portfolio, including paid social and OTAs, affiliates & influencers