marketing executive
3 the last 78 days, recently 2023-08-02
Responsibility
- MAN v FAT, the UK’s leading weight loss programme for men, is undergoing an exciting period of growth
- we are looking for a Performance Marketing Executive to join the marketing arm of the MAN v FAT HQ team
- this role will play a key part in optimising use of our marketing budget to build our national membership base
Show more +12 - like all roles at MAN v FAT, you can expect your time at work to be fun, varied and challenging
- join us on our journey to empower over a million people to change their behaviours and thrive
- we currently support over 8,000 men every week on their journey to improve their health and wellbeing, across more than 150 locations across the UK
- you will create, optimise and grow ad campaigns on key social platforms and on paid search, to attract relevant audiences
- you will also support us to build the profile of the MAN v FAT brand and to celebrate the successes of our incredible community
- we don’t like to stick to a firm JD as we know from experience that things change throughout the lifetime of a role and it gives our people the chance to play to their strengths
- using your knowledge of performance marketing to lead the work on our digital marketing strategy
- A typical day as our Performance Marketing Executive might include
- working with our Head of Marketing and data teams to analyse campaign results, report on insights and use this information to continually evolve our marketing strategy
- supporting with wider marketing efforts across MAN v FAT to support efforts outside of the digital sphere, including work with our PR agency to celebrate the achievements of our male community
- about you
- building on regular feedback from the MAN v FAT community to identify what makes our programme successful and tailor our messaging to suit
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