marketing manager
Current offers for the position:
Growth Marketing Manager London
Growth Marketing ManagerMarketing and CommunicationsLondon Office and Home BasedPermanent - Full TimeAn opportunity has arisen in the Marketing Department for a Growth Marketing Manager.About The Kennel Club:Formed in 1873, The Kennel Club celebrates its 150th anniversary this year. We exist to make a positive difference for dogs and their owners. Our key areas of activity include:· Helping potential dog owners find the right dog for them, and work with the dog breeding community to ensure those dogs are healthy and happy.· Supporting dog owners to access high quality training and pet insurance and provide a range of advice and support to help ensure the ongoing wellbeing of dogs.· Working with breeders, judges, competitors and exhibitors to organise world-class events and to develop the resources they need to thrive.The primary objective of The Kennel Club is to improve in every way the welfare, health, and general wellbeing of all dogs throughout their lives, by means of various research and educational programmes, and our Charitable Trust. The Kennel Club is an organisation committed to promoting and protecting dogs’ varied roles in society and defending the interests of all dog owners.What the role involves:· Development of data-driven strategies which can be implemented throughout upper and lower funnel campaigns, through the identification of levers delivering business and audience growth.· Identifying and developing marketing opportunities to nurture and grow our audiences, by leveraging digital push and pull strategies to deliver results.· Measuring and evaluating marketing performance against core business key performance indicators (KPIs) to improve content delivery and channel mix.· Having an excellent understanding of Marketing technology (Martech) with the ability
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